Internal R&D · foundation & system design

Marketing Intelligence Engine

An internal foundation for evidence-led marketing: source registries, structured briefs, validation rules and a design for controlled reasoning.

System design · source foundation built; execution stages planned
  1. 01SourcesDocumented evidence
  2. 02RetrieveRelevant principles and context
  3. 03ReasonStructured direction
  4. 04ValidateClaims, conflicts and constraints
  5. 05ReviewOwner decision before creative use

Actual artifact · source-record schema

Evidence before output.

The foundation records what a source is, how it may be used and whether it is eligible for ingestion. These fields are drawn from its source-record schema.

rights_status
Records the source’s rights status.
allowed_usage
Separates metadata registration from permitted content use.
ingestion_status
Includes registered_metadata_only and blocked_rights_review.
credibility_type
Distinguishes research, practitioner frameworks, platform guidance and other evidence.

What we engineered

A rights-aware source registry, structured evidence schemas, product briefs, validation rules and owner-review boundaries for marketing work.

How work moves

The planned workflow uses relevant sources to inform a structured direction. Evidence and claim checks are designed to surface unsupported statements before owner review and creative work.

Where judgment matters

An interpretation must not silently become an established product fact. Unresolved evidence and commercial decisions remain with the owner.

Current scope

The current foundation contains specifications, schemas, source registries and evaluation fixtures. Retrieval and generation in the diagram are planned execution stages. This foundation has no live connectors, generator, publishing system or product interface.

Implementation details

  • Rights-aware source registry and evidence schemas
  • Structured product briefs and validation rules
  • Evaluation fixtures and explicit owner-review boundaries
  • Planned retrieval, reasoning and creative-generation workflow
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